by sisil | 09:45

Great Packaging Tips That Helps You Sell Fast You sure have heard the advice-don’t judge a book by its cover. But just how many people actually follow the old sage’s advice? Studies reveal that people assess and judge a person they just met within 4 seconds of the interaction and form lasting impressions in their minds about that individual!Some studies tell us the first 4 seconds of meeting someone are the most important as it is during this time that lasting impressions are formed. It simply means that presentation of products or a personality is key and should be taken seriously as people can make really important decisions about a person or a product based on initial subjective impressions. This is why product packaging is important. Could there be a reason people buy chocolate bars on impulse? Don’t you think that cool,romantic and inviting chocolaty look on the bars got something to do with it? Isn’t it a nice idea to learn that customers will spend a total of 4 seconds(do you remember something we said earlier on?)looking at a product in a consumer goods shop and decide to buy or not to? Regardless of whether you are a career marketer of consumer goods or an entrepreneur running your own business,consider doing some adjustment in the way you package your products to create the kind of appeal that makes them stand out. Unless you are a great packaging designer,you should seriously consider hiring a results oriented packaging design firm that fits in with your needs and budget allocation. The following is a list of things that a high quality packaging design company should be keen on.
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Simplicity and clarity is a simple rule that seasoned packaging design companies adhere to Simple,clear packaging designs make products stand out and proclaim their utility to the prospect quickly when they set their swift eyes on them.
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Integrity is another consideration that many people fuss around with. A good designer will use great packaging to successfully showcase your product which already should be of good quality. There should be some serious focus on the level of impact that your product should have on a real supermarket shelf. A good designer will have the right degree of creativity to achieve this. Work with your packaging designer to come up with a packaging design that separates in a strongly visible way your goods from those of competitors. How practical a packaging design appears to be is a direct determinant of the level of sales that can be expected from a product. It is possible to drive sales up immediately by simply adjusting the practical visual appearance of a product. Once the packaging company is through with the design,keenly inspect and test it to make sure it communicates the brand’s message,that the products would be safe from potential contamination or damage in storage or on transit and contains every bit of information that the law or regulations direct to be displayed on the packaging.

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